February 4, 2020 Steve Bell
Digital Marketing

Become a Super Hero of Strategy: Digital Strategist at WebKandy, Plymouth!

Do you know how to sniff out online opportunities and craft winning digital campaigns? WebKandy, the candy-coated kings of web design and development in Plymouth, is searching for a Digital Strategist to join our sugar-rush squad!

About WebKandy:

Forget bland websites and lacklustre campaigns. We’re WebKandy, a full-service agency that concocts delicious digital experiences that drive results for businesses in Plymouth. We’re a tight-knit team where creativity meets strategic thinking and where your ideas can genuinely make a difference.

What You’ll Do As A Digital Strategist:

1. Develop Comprehensive Digital Marketing Strategies

  • Align marketing strategies with client goals and the latest industry trends.
  • Focus on creating tailored strategies that drive measurable results.

2. Conduct In-Depth Competitor Analysis and Market Research

  • Identify opportunities and threats through detailed analysis of competitors.
  • Use market insights to inform and refine marketing strategies.

3. Craft Winning Content Marketing Strategies

4. Oversee and Manage Paid Advertising Campaigns

  • Execute and optimise PPC and social media advertising campaigns.
  • Ensure maximum ROI across various digital advertising platforms.

5. Analyse Website Traffic and User Behaviour

  • Use data analytics to monitor website performance and user engagement.
  • Continuously optimise campaigns based on insights and trends.

6. Stay Ahead of Digital Marketing Trends

  • Research and implement the latest digital marketing trends and technologies.
  • Ensure the agency remains at the cutting edge of the digital landscape.

7. Collaborate with Cross-Functional Teams

  • Work closely with design, development, and content teams to ensure seamless campaign execution.
  • Foster a collaborative environment to enhance campaign effectiveness.

Digital Strategist Key Skills & Requirements:

1. Experience

  • At least 3 years of experience in digital marketing or a related field.
  • Proven track record of developing and executing successful digital marketing campaigns.

2. Technical Skills

  • Strong understanding of SEO, PPC, content marketing, and social media marketing.
  • Proficiency in using digital marketing tools and platforms.

3. Analytical and Problem-Solving Abilities

  • Excellent analytical skills to interpret data and generate actionable insights.
  • Ability to solve complex problems and develop effective strategies.

4. Communication and Presentation Skills

  • Exceptional verbal and written communication skills.
  • Ability to present data-driven insights and strategies to clients and team members.

5. Passion for Digital Marketing

  • Keen interest in staying updated on the latest digital marketing trends and technologies.
  • A proactive approach to learning and professional development.

6. Team Collaboration

  • A collaborative spirit and the ability to work effectively in a team environment.
  • Strong interpersonal skills to foster teamwork and drive campaign success.

Digital Strategist Bonus Points:

  • Marketing Automation Tools: Experience with tools such as HubSpot, Marketo, or similar.
  • Conversion Optimisation Techniques: Knowledge of strategies to enhance conversion rates.
  • Web Analytics Platforms: Proficiency with platforms like Google Analytics.
  • Digital Marketing Portfolio: A portfolio showcasing past successes and innovative campaigns.

What We Offer:

  • Competitive Salary and Benefits: A rewarding compensation package.
  • Innovative Campaigns: Be the mastermind behind digital campaigns that make an impact.
  • Fun and Collaborative Work Environment: Enjoy unique perks and a supportive team atmosphere.
  • Continuous Learning and Development: Opportunities for ongoing professional growth.
  • Growth and Success: Join a thriving agency and contribute to its success.

If you’re a digital marketing whiz with a strategic mind and a sweet tooth for success, we want you! Send your CV and a cover letter explaining why you’re the perfect fit for WebKandy.

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POSITION NOW CLOSED

WebKandy is an equal opportunity employer and values diversity at our company. We do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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